Like many companies, you probably spend more time and money on your product photography than you would like you to admit, but are you doing everything you can to make sure those exquisite photographs get in front of as many potential customers as possible?
Here are our hottest tips for reusing those photographs to get even more attention:
Make an asset folder - Your best images should be saved in an asset folder so they can be referenced as needed for flyers and other printed materials, promotions, and social media posts. You are more likely to complete a project if everything you need is right there at your fingertips.
Update your website - Did you recently take a photo that gets everything “just right”? Use it! Give your website a facelift and show off the goods.
Make a montage - You can use your still photography to make videos. There are many types of software available to help you, just make sure you select royalty free tracks to add in if you decide to use music.
Before and after - Although you may not be selling your skills as a renovation expert, potential customers like to know that you take your responsibility as a product/service provider seriously and making a commitment to continually improving your products/services is a great way to show that off. Make a series of before and after photos to show the differences.
For more on marketing your available products and services via social media, reach out to the marketing experts at TLMMarketing.com, a creative marketing agency that specializes in growing your social media following and maximizing your ROI.